TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Entries from May 2007

Google buys Feedburner

May 24th, 2007 · Comments

Google has shown good taste in buying up Feedburner for $100 million. I’ve used the service for my RSS feeds and found ti to be reliable, and offer decent tracking etc.
And as of May 23, 2007, Feedburner is responsible for 721,074 feeds from over 422,717 publishers.
More on Download Squad.
Personally I don’t see much affect [...]

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Tags: Blogging · rss

Will Sony stop making PR disasters

May 24th, 2007 · Comments

Having been uncovered using Microsoft’s XBox 360 exclusive PGR3 in promotions for he Sony PS3 and Gran Tourismo, you’d think Sony would be taking more care?
Apparently not:
Top tip: Check the numberplate
Mind you, they’re getting plenty of coverage. Mainly because it’s like watching a slow motion car crash, being ploughed into by a runaway train full [...]

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Tags: public relations · xbox 360

Moving house tomorrow…

May 24th, 2007 · Comments

So updates may be delayed until I’ve got home broadband reconnected and found which box the router is in.
And which box the laptop is in.
And where the phone socket is.
Ont he bright side, I’m 300 metres from the local telephone exchange, as opposed to 3.34km away at the moment. So my connection should be a [...]

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Tags: Uncategorized

Mini ‘Second Life’ on your desktop

May 22nd, 2007 · Comments

If you’ve a hankering for an online avatar, but don’t have a PC at home, or the time to invest in Second Life, then a new site could offer a solution.
MyMiniLife.com offers the chance to create a basic avatar, and then buy and furnish a home to show to other users, and to get social [...]

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Tags: Uncategorized