There are now three options for advertising on my blog, and it’ll be interesting to see which one gets the most participation. So far I’m happy to be participating, and promoting, all three.
Entrecard is free ‘blogging business card’ in the top left. Drop your card on a blog, get a return drop, and watch the credits rack up. And use the credits to buy adverts in 24 hour blocks.
Scratchback is top right. For the current price of $1, you get a text link until the 10th spot goes. At which point the price raises to $2.
And finally, new addition Project Wonderful. Current bidding as I write this is $0.02 for a slot.
So far Entrecard has done most for attracting readers and interaction, but I’ve yet to start spending with Scratchback, and Project Wonderful.
Interestingly though, there’s actually a market taking shape for buying and selling Entrecards, either on dedicated websites or via the old favourite, ebay.
And if you take the lowest market value of Entrecard credits, it’s actually three times more expensive than using Project Wonderful! Take the next price and it’s almost the same as the Scratchback link. Take the rate of the dedicated site above, and it’s more expensive than Project Wonderful and Scratchback combined, at a cost of $2.46.
So there’s two lessons.
1. If you’re going to use Entrecard, use it properly and find some exciting new blogs you might never have discovered. It’s cheaper and more fulfilling than paying for points.
2. It’s always worth working how much you’re really paying via any system.
