You’ll probably get more long term value by using the three-figure booking fee to encourage your employees to actually sign up for Facebook, Del.icio.us, Digg, or Twitter. *
*Does not apply to the myriad of really good unconferences and workshops springing up, and organised by people who admit they don’t know the absolute answer to everything – but are working to get there. Examples include Measurementcamp or MediaCamp Bucks ’08 (Disclosure: I’m running a session there.)
