TheWayoftheWeb

I’m always really interested to hear people in non-marketing and non-editorial jobs talk about how they make a living and the way they deal with the challenges they face in their industries. It’s a great way to get some inspiration and find ways to think about things a bit differently.
One topic that’s stuck in my [...]

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I have to admit that as a non-coffee drinker, I’m pretty addicted to caffeinated soft drinks. To the point where I’ve just shocked myself by working out that, in conjunction with my partner, we spend about £957 per year just on Coke or Pepsi! The fact that I can happily switch between the two main [...]

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Like a lot of bloggers, I seem to have become slightly addicted to compulsively checking statistics when producing content would be more productive. But occasionally it provides a nice morale boost, such as today.
Despite missing the first 10 days of the month on holiday, comparing month on month shows improvements to pretty much every metric [...]

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At a time when I’ve been writing about Mumbai terrorist attacks, and the way that Twitter is providing a place for updates, connections between local residents, and calls for blood donations etc, I’m particularly pleased to have seen some news on how social networking and bloggers may have helped to save the life of a [...]

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