Comments on: Has Microsoft made a major marketing mistake?

By: Name

Name — Wed, 15 Jul 2009 03:24:30 +0000

i think the new dash is to appeal to where the gaming audience biggest growth is coming from: 12-24 yr olds, and also to appeal to families who, 'discovered' by Wii, no longer see consoles as the realm of the solitary nerd..(and are getting use to the bst TV in the house being comandeered and will perhaps like all the movies, 1 vs 100, primetime etc. the long term strategy is to get the xbox inside family-time in the living room. and personally its a milion times better than the old blades. the ps3 dash is sleek cool and smells of single professional male.

By: Name

Name — Tue, 14 Jul 2009 19:24:30 +0000

By: camera cell phone

camera cell phone — Wed, 08 Jul 2009 08:31:33 +0000

how to upgrade the newxbox?? any experience??

By: Jordan

Jordan — Thu, 11 Jun 2009 18:36:19 +0000

I agree, but i think Natal is going to be revolutionary.

By: TheWayoftheWeb » The Xbox could rule the living room with bundled internet access

Sat, 14 Feb 2009 13:01:55 +0000

[...] the living room with bundled internet access Dan Thornton | February 14, 2009 Since I questioned Microsoft’s change in marketing strategy for the Xbox, I’ve been thinking about positive suggestions for boosting the market share of the Xbox 360. [...]

By: Anne Ahira

Anne Ahira — Sun, 21 Dec 2008 05:23:06 +0000

But I like the part it can copy a game to the hard drive! And perhaps you right… it’s a clone of wii

By: Dan Thornton

Dan Thornton — Thu, 11 Dec 2008 12:50:23 +0000

The 360 was unusual because when it launched, the original Xbox wasn’t the leader with the focus on online gaming, yet the 360 persevered and managed to capitalise on the growing trend for multiplayer gaming, combined with the increase of broadband availability around the world

By: Anonymous

Anonymous — Thu, 11 Dec 2008 05:44:16 +0000

How was the 360 an unusual/stylish choice if it was the leader?

By: TheWayoftheWeb » Thanks to Microsoft for a good month for TheWayoftheWeb!

TheWayoftheWeb » Thanks to Microsoft for a good month for TheWayoftheWeb! — Fri, 28 Nov 2008 14:12:38 +0000

[...] everything is up except bounce rate – and I like seeing that down! And obviously my post ‘Has Microsoft made a major marketing mistake‘ drove a lot of visit – but strangely, as I’m not really a videogame blogger, it [...]

By: Keith Andrew

Keith Andrew — Wed, 26 Nov 2008 15:11:32 +0000

I think you’re reading far too much into it. The new dash is pretty much a new way of representing the same old information. Yes, it has what are essentially Miis, but I think this dash is more of a reaction to the PS3 – the dash of which made the 360’s original look seem incredibly innocent and tired – than it is the Wii.

It’s simply a mid-life refresh, and the brilliant thing about the current crop of consoles is, software updates can completely reinvent a console. I wouldn’t be surprised if, two years down the line, the PS3’s dash changes almost entirely. It’s an image thing, and not much more.