Businesses and organisations can either embrace the opportunities and challenges of increasingly easy social interaction, or they can react against it. And two recent examples show how worrying that reaction can be.
Most digitally-aware people realise that anything you put on a public (or even supposedly private) social networking site can be seen by people including your employers.
But how about Bozeman City, in Montana, which requires job applicants to hand over their log-in information and passwords to any internet chat rooms, social networks or forums?
Why should potential employees have any right to privacy at all?
And then a media company, which by rights should know better, gets shown up. The Associated Press has issued social media guidelines, which not only match the restrictions put out by other media outlets such as the Wall Street Journal, but actually asks employees to monitor and edit what appears on their social network profiles, even when it’s written by their friends.
From the guidelines (via Mashable)
“Q. Anything specific to Facebook?
It’s a good idea to monitor your profile page to make sure material posted by others doesn’t violate AP standards; any such material should be deleted. Also, managers should not issue friend requests to subordinates, since that could be awkward for employees. It’s fine if employees want to initiate the friend process with their bosses.
The News Media Guild, which represents 1500+ AP employees is rightly speaking out about the matter, which could, in theory, see AP employees punished for something written by someone else on their profile wall etc. Or, as is equally likely, a spambot.
