TheWayoftheWeb

Sponsored Post

It seems like a lot of schemes offer ways for bloggers to earn money. But most of them don’t work unless you’re attracting huge traffic numbers. Monetisation often means having a few ad networks scattered around your site, rather than doing something more meaningful.

The good news is that Ebuzzing is a platform to bring together advertisers and bloggers – and having launched in 2007 to a predominantly French market, it’s now available in the UK, allowing you to serve advertiser campaigns either via a dedicated video player, syndicated video players and banners, or by allowing sponsored posts about brands and services. It’s also quick and easy to register on ebuzzing.com

I’ve actually used the service already, resulting in a post on the Small Rivers blog network tool. Importantly you can choose whether or not a campaign is suitable, and apply or decline on a topic basis, so you don’t have to cover anything your readers would find odd.

Equally importantly it’s an ethical platform, requiring the “sponsored post” disclaimer for all articles, advertiser names alongside all videos, and all links are ‘no follow’ links to avoid being mistaken for paid links – not only do you submit your article for approval, but they’ll also check it’s appearing correctly when it’s published on your site. And more than 600 brands have proposed campaigns so far..

The financial rewards are at a good level, and registration is quick and simple – and there’s no obligation to post anything if you don’t find a suitable topic – you can also set your own price. Plus it was recently acquired by the WIKIO group, so there’s enough backing to know it shouldn’t disappear overnight. Take a look at ebuzzing and see what you think.