Report recommending ‘Google Tax’ seems rather confused

I’ve had to find time to try and make sense of the argument presented by The Commission of Inquiry into the Future of Civil Society, but going by an article on Paid Content, it’s going to be a fruitless task.

It seems that ‘Making Good Society’ will warn against recycled news and that the Government has to guard against media being owned by the few, with levies on Google to fund new media.

And evidence of that?

It says four publishers control 70 percent of the local and regional press, three companies – BBC, ITN and BSkyB – produce national television news and just four companies have nearly 80 percent of the commercial radio market. Apparently 100+ local and regional newspapers vanished last year:

“The advent of free newspapers, the emergence of 24-hour television news and the popularisation of online and mobile platforms have all contributed to a far more volatile and unstable environment for news organisations.”

So the arguments for taxing digital news aggregation sites are that print,TV and radio are owned by a tiny amount of companies, and local newspapers need propping up despite the fact people are looking elsewhere?

*confused*

If people are increasingly looking online for their news, then where’s the stimulus for more online news products from a wider range of people? Where’s the suggestion to open up media production, which is far more possible online than ever before? I could start a TV station today on a video streaming site, a radio station by streaming over IP, or any number of text publications, but the biggest challenge for most of these is the cost.

Solving the problem of local newspapers vanishing:

Here’s the idea I’ve been thinking about to solve the problem of local newspapers dying off and leaving a gap in useful local news and information.

Fund an online resource for local news and info – if you’re finding money to do it, then use it to either pay someone at the hub of a local community, or fund ways for them to be able to effectively monetise what they do. Encourage it by people who already exist in the community e.g. librarians, schoolteachers etc who have access to IT equipment, and potentailly news gathering volunteers.

And then allow anyone who doesn’t have internet access to request print copies in person, by text or phone. Forget the cost of printing newspapers and instead use a flyer as a starting point and build from there.

That way you can attempt to kickstart local news sites across the country with a tiny amount of resource, with existing equipment, and with the ability to also reach those who require print for the time being, until eventually everyone ends up online. Plus the information will be more relevant and interesting, and less commercially orientated to please advertisers.

And it’ll hopefully inspire a new generation to try to serve communities by providing information in an engaging way, rather than luring them into a profession which has less and less opportunities as time goes by – after they’ve invested time and money to get into it.

Personally, I’d quite like to know more about what’s going on in the local area, but I’m barely sat still long enough to read a paper, let alone pay for that content on a daily/weekly basis for the percentage which is of interest to me.

But give me an online and smartphone resource I could use to find out the things I really want to know about e.g. local gigs, football games, motorsport, road closures, council tax rises, but leave the rest, and I’d pay a small amount for that so I could check up on it at work or on the train.

Link it into booking tickets, contacting the local council, or watching highlights of the football with pre-roll advertising, and it’d have the chance to make even more.

That’s the future of local services.

Improvements to Google Buzz email alerts

Google Buzz may have had a lot of issues when it launched, but it seems as if the team behind it are continuing to fix them in double quick time.

The latest update is that two new controls are coming for the inbox notifications from Google Buzz. The first will let you filter what content starts coming into your email, whilst the second allows you to mute conversations. Revealed in a Google Buzz message, the features are:

‘1) Settings to control what gets sent to your inbox
You’ll be able to choose whether the following buzz items get sent to your inbox:
- Comments on your posts
- Comments on posts after you comment on them
- Comments on posts after you are @replied on them
2) Explanations for why posts get sent to your inbox and a “Mute” link
We’re adding a message on the top of each post in your inbox that explains why it’s there (someone commented on your post, you were @replied, etc.). We’re also adding an easy-to-find “mute” link that will stop subsequent comments from bringing the conversation back to your inbox.’

And apparently the team continue to look at the noise issue of Buzz – something which only became apparent after the public release, as all prior testing of the service was done internally at Google. This helped to keep the service secret prior to launch, but also meant that a small and very specific group was involved in testing, and issues such as email addresses being displayed weren’t flagged as problems.

Leo LaPorte copies Conan and creates a Twitter celebrity

Inspired by the recent decision of U.S TV star Conan O’Brien to follow just one apparently random Twitter user, Leo LaPorte and his guests on last Sunday’s Twit.tv show (John C Dvorak, Kevin Rose and Clayton Morris) decided to follow suit with an added twist – both the Twitter user that was picked and one random follower will win an Apple iPad.

As a result, @LisaTickledPink was chosen by a search for the phrase ‘I hate technology’, and has shot from 2 followers to 17,428 followers at the time of writing. As a result, she’s turned off email notifications from new followers, but has already been interviewed on radio and TV in her native New Zealand.

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Meanwhile the subject of Conan’s attention, @LovelyButton, still has a slight lead with 21,218 followers:

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In terms of creating attention, Conan and his 616,177 followers are now up against @leolaporte with 172,323, Dvorak’s 65,656, Morris with 20,899, and of course not only Kevin Rose’s 1,157,702, but also the attention gathered via Digg.

Besides the publicity the two stunts have garnered, it’s interesting to compare the relative pull of a showbiz star vs tech stars, and also that attention and fame on Twitter is still often driven via famous endorsement. Neither of the two subjects are inherently are more or less worthy of following because of the attention they’ve had, but the mix of request/prize/attention has seen both followed by tens of thousands of people.

Great video with Leo LaPorte and Twit.tv

I’ve beena  big fan of Twit.tv for quite a while, and I’ve always been intrigued by the business and technology set up that allows Leo and his team to achieve all that they do, so it’s well worth some time watching this video by Jonathan Marks (Which I found via James Cridland).

Inside Leo Laporte’s TWiT Cottage, Petaluma from Jonathan Marks on Vimeo.

It’s amazing to see a growing number of production and distribution mechanisms in audio, print, tv etc, and to see what elements of their strategy and implementation might be shared by the business I work for, and what we might be able to learn from them…