Here’s to a good 2011!
Dan
Digital Content, Marketing and Disruptive Technology Consultancy
I hope you’ll forgive me a little self-indulgence to round out 2010. I don’t get sent any gadgets to test or review (That’s a hint, friendly PR types!), so it’s not often I get the experience the excitement of unboxing something fun. But having been the recipient of an unexpected contribution to a new laptop, I thought I’d make the most of it….
Obviously if Samsung, or anyone else, fancies sending me review products etc, then I’d have taken 20 seconds to get their logo the right way round.
For the record, the manual is pretty much 1. Insert Battery. 2. Insert power supply. 3. Charge laptop. 4. Switch on and follow the instructions.
For those interested, it’s a Samsung R540, 15.6 inch notebook. It’s got an Intel Core i3, and my budget and planned usage meant the 3GB, 32GB hard drive version. The reason I picked this particular model is that it’s pretty powerful in the application stakes, is a reasonable size and price, and the only negatives I’ve seen have been referring to the 2-3 hour battery life and the display if it’s not set at the maximum.
While I’ll be using it for client meetings and presentations, the fact it’ll mainly be used for working at home means that neither of those issues should be a problem (If it wasn’t for the fact I work in two different rooms in the house, I might have gone the desktop route).
And most importantly, it means that I can retire my aging Compaq to backup status. Although Ubuntu has kept it useful despite it’s age, the amount of work I have to do means it’s been increasingly painful to use.
So there you go – I’m sure the next time you see it, the Sammy will be scratched and probably be covered in stickers, but at least I’ve got a record of my pristine new purchase before it becomes the daily workhorse.
Call of Duty: Black Ops is an amazingly popular game for the PC, Playstation 3 and Xbox 360, having had sales of over $1 billion in the first 45 days since launch. The first six weeks has also seen a whopping 600 million hours of game time, with the average player managing 87 minutes every single day.
And there’s definitely a social element in the online multiplayer game, with teams competing in deathmatch or objective based games. Over the last year or so, I’ve been playing regularly with the same group of friends, and from that group, only a couple were people I previously knew offline.
But tonight, that’s changing. I’m just about to go to a local pub and meet-up with a group of guys who I’ve chatted with most evenings for a year, and yet never met. Some of them will have driven a couple of hours to get here, and if you looked at the age range, professions, demographic information etc, we’d never have met.
And that isn’t an isolated event – don’t forget that a huge social element of gaming actually takes place in the real offline world.

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Do you blog?
The start of a new year is almost upon us, and for me it’s a good time to refresh a few things, including my reading list. And I’ve realised that I’ve been awfully rude for a while and not asked what YOU are doing…
So, if you’re reading this and have a blog, leave a link in the comments. It doesn’t have to be specifically about marketing or social media (Some of my absolute favourite bloggers have nothing to do with either subject). Maybe let me know what it’s about and how long you’ve been blogging for? The only rule is that blatant spam blogs harvesting and reposting content from other people will obviously be removed.
So what’s your blog called and where can I find it?