My New Years Obsessions for 2012

The most positive way to describe my life in 2011 would probably be ‘interesting’. Along with every high, such as celebrating my first year in business, there have been a number of lows, particularly when it has come to family life. So the coming of a new year is a welcome fresh start, and rather than partying to celebrate midnight, I’m choosing to focus on how I start 2012 tomorrow morning when I wake up.

And rather than setting out a list of resolutions, a term which seems almost invented to accommodate them being broken, I’m thinking about my obsessions for the next year – things which will continue to drive me forwards no matter what happens.

The Business obsession: Building businesses which enable others to gain control of their employment.

I’ve been thinking a lot about what I want to achieve work-wise. Obviously I’ll always be working towards greater financial security, as I suspect you will, too. And within my portfolio career in marketing, writing, teaching and other stuff, there are areas that I feel driven to concentrate on and expand.

But when I imagine success, I’ve realised a key motivation is that I know many, many people who are incredibly talented and skilled, and feel disillusioned with their current employment. So if I’m able to grow my business and can help other people become empowered to choose their own destiny in their professional life, that appeals far more to me than managing people in an office who are just paid to turn up every day.

So the plan for 2012 is to increase the turnover for my career, and get to the stage where I’m able to employ and empower at least a couple of those people on a regular basis by the end of the year, whether that’s in an existing project or something new.

The best way to achieve any plan is to break it down into smaller steps, which include improving what I produce for my own websites and the way I work, continuing to always do the best possible work for clients, and also making more of opportunities elsewhere.

The personal obsession: Building better connections with family, friends and strangers

Despite doing a reasonable job of keeping in touch with my friends and family via social networks, I’ve been a bit rubbish at actually catching up in the real world, and I’m obsessed with changing that in 2012. Not only do I need to keep working on being the best dad I can, I also intend to try to be a better son/grandson and friend to all the people who have supported and helped me over the years. It’s incredibly important that all of us make time for the people we care about, and it always benefits us as much, if not more, than it does the people we’re visiting/helping/supporting.

And by the same token, since being based more at home and outside of London, I’ve been rubbish at catching up with people I know well electronically, but failed to connect with in the real world. There are several people I haven’t seen in ages, and several more that I keep aiming to meet but fail to arrange it. And each one of them is inspirational in some way.

I have a sneaky suspicion that actually getting my social life together offline will also drastically help my creativity and business – I’ve already benefitted immensely from the clients with whom I regularly work in the office as well as virtually, from Digital People in Peterborough meets, and from the chats and conversations I’ve managed to make time for in 2011.

Again, I’m breaking it into smaller steps, by making lists of the people who I want to make time for, and sorting out my calendar in a more organised fashion.

 

How you can help…

No one achieves all their obsessions completely alone, and I’m going to take this opportunity to ask you for a tiny bit of help. Whether or not we’ve met before or chatted online, if you’d like to meet up for a drink or a chat, let me know. And if I don’t come back straight away with a date or time, then keep reminding me. Because I definitely want to meet up with you (if you’re not going to be in the UK at some point, then Skype works!) And this isn’t about me trying to sell your my services as a prospective client – it’s purely because there’s nothing more interesting to me than finding out about what you’re doing and what your passions are. And the fact you’re reading this means that you’re part of a self-selecting group that are guaranteed to be interesting – after all, you’re reading my blog aren’t you?

The only thing to know to save some confusion are that even if we’re meeting for ‘coffee’, I don’t actually drink the stuff, but mainline caffeine from soft drinks (I do, however, drink beer).

Here’s to a great 2012 for everyone, and I can’t wait to meet up with more of you this year.

How did Geek Santa do this year?

Many years ago when I was five years old, I can remember unwrapping my first computer at Christmas. The 48k ZX Spectrum led to a love of technology and gaming, some slightly frustrating early attempts at coding, and was the first ‘social object‘ I can remember that allowed me to chat about games (and swap them) with friends. There wasn’t much else that I can imagine would have allowed me to compete with a teenage family friend in a day long Gauntlet session on an equal footing!

And technology is part of Christmas for most families in the more affluent countries now, with record numbers downloading apps for their new iPhone or Android smartphone, buying books for their new eReader, and hitting the internet on Christmas Day to start buying in the sales. I’m not surprised by eCommerce on December 25th, having long worked on websites which received decent traffic on that day as mainly male readers sought to disapear into their hobby for a while to escape the family.

So how did ‘Geek Santa’ do for my family?

 

Me:

I am finally a Kindle owner, having put off buying one as a luxury rather than a necessity. It was higher on my list than any tablet as I wanted it to solely function as a pure reading device without leading me into checking Facebook or Twitter, or watching Youtube. No waiting around to boot up, no worrying about bright sunlight, and small enough to carry whenever I’m travelling in preference to a slowly roasting lap on the train as I read on my laptop (Although I do continue to use the free Calibre to read eBooks on computers).

So far I’m really pleased with it – I’ve been reading more longform content, and caught up on various things I meant to get around to reading one day. It’s reminded me of the problems of pricing digital content, as particularly niche books tend to be as expensive or even more than the paper equivalent, despite the fact there’s no shelf space being used up for niche sales figures. But I’m slowly finding my way to more and more decently priced books, and I can wait for the foolishly-priced to finally wake up. Lack of additional features also means a great battery life, which was handy as Santa appears to have stiffed me on a mains charger, so it’s the included USB-only option at the moment, and PDFs are reasonably handled, although I have noticed one or two suffer from formatting problems beyond tiny text sizes.

Currently content on their includes Nothing to Lose, Everything to Gain by Ryan Blair (preview copy for review), The Flinch by Julien Smith (Not only very good, but also a free download), Three Cups of Deceit by Jon Krakeur, and The Picture of Dorian Gray by Oscar Wilde, which is free and something I’d meant to read since discovering the character in The League of Extraordinary Gentlemen.

My son:

He’s now ahead of me, having got his first computer (of sorts) before his fourth birthday. And judging by sales and scarcity, he wasn’t alone in receiving one of the ‘tablet for kids’ devices as a precursor to probably getting an iPad in the next couple of years. It might seem a bit of a luxury, but having visited all the possible future schools for him and seen how they have all integrated iPads and touchscreens into learning for even the youngest children, it made sense to get him used to a touch interface beyond firing up Angry Birds every time I leave my phone within reach.

We were intrigued by the LeapPad and heard good things, but not being able to try one out pre-Christmas, we plumped for the VTech Innotab, and a KidiZoom camera to go with it.

Both are pretty good, and rugged enough to survive for a while. The games and eBooks are proving popular, and he was able to interact without any supervision within minutes, although the push buttons on the camera took a little longer to sink in. You get three free downloads with the Innotab which was handy, particularly as the ratings and reviews for games on the download site are pretty scarce, and at £2.99 each they can soon mount up. Luckily he seems to like our choices, and they’re a lot more accessible than his current selection for his Nintendo DS (Sonic and Mario tend to be pitched slightly higher, and require a lot more help from dad as a veteran videogamer – something I’ll treasure until he soon becomes better than me).

It’s actually the camera which seems to be the biggest hit – although it’s only a 2 megapixel affair which is a bit of a pity. It features a range of special effects you can use on each photo, allowing him to give daddy an even bigger nose than normal, and the built-in voice recorder is pretty cool with some simple pitch effects. The only real annoyance is despite some compatibility between devices, the only way to transfer images etc is either by swapping SD cards (Not included), or by using a PC and proprietary software. They do tend to use plenty of batteries, which is why my first post-Christmas gift is a bunch of rechargeables!

One thing I do worry about, more than exposure to screen time, is that we’re producing tech consumers, not tech creators. The different between a programmable Spectrum and a downloading tablet for kids is about messing with it. So I can’t wait for the $35 Raspberry Pi at the start of 2012 – I’ll be buying one as an early 4th birthday present for the two of us to mess around with.

My dad:

Completing the male-biased trio of tech gifts comes my dad, who is much like me in character but quite opposite in talent. Whereas my creativity comes from thinking and writing (and some stilted musical attempts), I’ve always been jealous of his artistic skills and ability to make things which don’t have bits missing and immediately fall apart.

So amongst his gifts were a copy of Make magazine for inspiration, and a pack of the amazing Sugru to play with. I’d also bought some as a Secret Santa gift which was revealed straight away when I had to explain what it was to a colleague, but the website does a far better job of explaining the amazing British invention. I’m buying more for myself immediately.

And for all the males:

Ironically the most captivating tech gift of the day for all of us was the most classic. Scalextric! Forget the mini starter sets – that just seems like false economy. And once you get into a rhythm which means you’re not retrieving cars from under the sofa every two minutes, there’s a certain zen meditation feel to watching the cars.

Not just for the blokes:

There’s an important disclaimer in that all the tech gifts went to male family members – it was purely based on requests and interests. I think I may have convinced my mum to consider a Kindle before she finally ends up having to move out of the house to make space for books, plus I’ve also been booked to update her laptop, help set up new internet access, and advise her on possibly getting an iPad!

Merry Christmas

To celebrate Christmas I’ve managed to find the most fun Christmas song I actually enjoy with no references to swearing or drinking. Unfortunately the only Youtube version with decent audio has a static image, so just close your eyes while it plays.

 

And if you’re feeling some deja vu, yes it’s a mixture of the Christmas classic Feliz Navidad with a healthy smattering of Public Image by Public Image Limited…

 

TheWayoftheWeb Most Read Posts in 2011

There’s still a week to go, but unless something radical happens, here’s a quick run-down of the most read posts I’ve written on this site in 2011. It’s purely in terms of visitor numbers via Google Analytics, so I’m resisting the temptation to try and promote posts that I felt may have been overlooked!

1. 2012 The Year of 3D Printing?

If anything, the coverage of 3D printing has only gained pace since I wrote this, and there have been several more developments with funding, new businesses based around the technology, and growing consumer awareness.

2. Problems embedding Youtube videos in WordPress?

With the roll out of new embedding tools from Youtube, Vimeo etc, it turned out that WordPress was stripping out the code whenever you tried to publish an embedded video. It’s since been corrected, but judging by the traffic, it wasn’t just me that was a bit puzzled by the fact I had to revert to the old code.

3. Feeling attacked on all sides

A popular post for freelancers and entrepreneurs which covered my feelings about setting up my own small businesses, and then seeing constant news about competitors and massive global corporations moving into similar areas. How do you work on a tiny marketing business when the ‘big boys’ are constantly unveiling new social media units?

4. Guy Kawasaki’s ‘Enchantment – The art of changing hearts, minds and intentions’

A review from back in February of what I think is one of the most useful books released this year.

5. Everyone’s a curator now

How content curation may be a new buzzword for the media industry, but everyone else is already doing it with their writing, photos and videos. How does that change the way we act with friends and family, or how we upload and share?

6. The two sides of 3D Printing

Two examples of current 3D Printing – one very positive, one perhaps very negative, which hopefully start people thinking how best to utilise the technology in benefitting us all, rather than just being impressed with the tech itself.

7. Why don’t Facebook fans like us anymore?

What turns people away from a company Facebook page, and also how to plan to fix it.

8. Klout and Peerindex: Social network loyalty cards

How Klout and Peerindex are initially mapping ‘influence’, and the result that they act as loyalty cards for the social networks they include, requiring you to do your daily posting on Facebook, Twitter and Google+ rather than using a competitor, for example. Add in the quantity factor as a part of their metrics, plus the perk offers as a reward, and they’re loyalty cards for digital services.

 

And I’d like thank you

I’d just like to give my heartfelt thanks and appreciation to everyone who has visited my site, subscribed to my feed, RT’d, Liked, or +’d a post, left a comment, stumbled, reddit’d, digg’d, or told their friends about TheWayoftheWeb.

Starting a blog or a business is incredibly tough, and sometimes we all forget to share how important it is when we see that someone has enjoyed what we do. I promise you that I still get as excited by seeing new readers, new comments, and new recommendations of what I do today as I did when I first started blogging. And even on the worst days, when I’m working alone at home and feeling like noone cares, it’s guaranteed someone will post a comment or share a post on Twitter, and it’ll fuel my determination and motivation for weeks.

So many thanks, Happy Christmas, and if I can help you in 2012, please do let me know…