TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

TheWayoftheWeb header image 4

Successful websites need a tailored proposition

June 3rd, 2008 · Comments

The most important element of a successful website isn’t the technology, the content, or the marketing. It’s having a clear and defined proposition which is understood by the entire team – and most importantly, by the users of the website.
I’d always been implicitly aware that the likes of Google, Ebay et al had a clear [...]

[Read more →]

Tags: Uncategorized