TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Amazon’s Kindle – now available with TheWayoftheWeb

May 19th, 2009 · Comments

In case Amazon needs some help shifting a few more Kindles, I’ve done the kind thing and provided them with the content you can read here for free. And it’s available for a small fee after a 14 day trial.
Treat your Kindle to TheWayoftheWeb.
In all seriousness, I’m intrigued to see whether there’s a paying marketing [...]

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Tags: Digital Publishing

Woolworths online is a case study in waiting

February 4th, 2009 · Comments

So Woolworths is going to return as an online-only retailer, having been bought by Shop Direct (which owns Littlewoods and Choice) after going into administration.
It’s going to be very interesting for a number of reasons.
The first is trying to guess what it will actually sell. It had a music download shop, which closed with the [...]

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Tags: business

New musical solutions to social humans

January 18th, 2009 · Comments

I’ve been reading a bit about the discussions happening at the MIDEM event taking place in Cannes at the moment, which is a big business 2 business event for the music industry.
Highlights include the fact that the bags for the event have been sponsored by Napster (as captured by Mr Herdmeister, Mark Earls).
The other highlight [...]

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Tags: Uncategorized

My Christmas: Information as gifts…

January 2nd, 2009 · Comments

One of the detractions around social media, social networking and blogging etc is that there are plenty of people in the ‘real world’ who don’t give a monkeys about the internet.
Which may well be true, but in addition to the somewhat reasonable 140 million+ active users on Facebook, this holiday season emphasised how the world [...]

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Tags: Digital Culture