As a relatively new father, I’ve suddenly become far more interested in the educational merit of the transition from dead-tree print to digital, in addition to the implications for journalism and marketing.
So I paid a little bit of attention to the Oxford University Press launching a range of ‘computer-esque books to encourage boys to read‘. (link to BBC story).
Apparently the books have been tested in 2000 schools, and can be made interactive via CD-Roms (Are we back in 1995?) and whiteboards.
Two quotes in the BBC article got me thinking:
One from Charlie Higson (author of the Young Bond books):
‘”The point is that books are different to computers – that’s the whole point. If kids want to play with computers, they’ll play with computers, not read these stories.”
And one from Elaine Millard from the National Assocation of Teaching English
“What we have to do in schools is get that enthusiasm back for words on the page.” (emphasis mine)
Seems to me that Charlie makes a very good point for all print businesses – instead of bemoaning the fact that kids or adults are spending time on computers, perhaps we should either be making better print experiences, or better online experiences?
And I think that ties into the idea that we need to only have enthusiasm for words ‘on the page’.
Because, presumably, going into the school library and spending 40 minutes trying to find the right entry in an Encyclopedia bought the last time a school governor donated funds in the 1990s has more merit than searching Wikipedia, and it would be impossible to find literary merit in staring at a computer screen, or to combine something like a great computer game with some humour, intelligence and problem solving?
Coincidentally, whilst writing this, I spotted Dave Cushman linking to Dr Chris Thorpe‘s thoughts on both Dave’s book, and the power of print.
There’s an interesting change taking place – I still love reading books, and used Christmas as a chance to catch up on quite a few, and I can agree to an extent with Chris that reading print can have benefits (not getting distracted by links, or by other online services would be probably the main point which couldn’t be replicated online).
But what’s also interesting is that Cush’s book collects and organises thoughts which have appeared on his blog in a way that perhaps gives them more meaning due to the recurring themes – but the interactions that led Chris to read it is from meeting in person, and doubtless interactions via email and social networks.
Perhaps it’s not the actual content of great books which would have to change, but the ways in which we can help people discover them?
As an example, off the top of my head – people seem to have vastly different views on the idea of enjoying Shakespeare outside of academia, which seem to be driven by how they experienced it. For instance, I had some great English and History teachers who really put some life into Shakespeare – and also had parents who took me to see a handful of excellent Royal Shakespeare Company productions – some of which transposed Shakespeare with modern props and settings – Julius Ceasar stood in a transformed Kent sports centre next to a tank for example.
So rather than trying to corral kids into reading books by imitating things they’d rather be doing, perhaps we should be looking at how the things they’d rather do could be inspirational and interesting – could there be English and History scholars having conversations on Twitter, or could kids be siding with the Montagues and Capulets on a Facebook application?
After all, most of the books I read are by people I can contact via their blogs, emails and social networks and engage with to increase my understanding. Why should kids be denied the same opportunities?
The important thing is that we should be teaching children about the huge amount of ways they can find, enjoy, share, discuss, and interact with information in every format, and the benefits of each. And ensuring that we work with them to make sure what is produced is something engaging rather than patronising.




A useful new site, and a future prediction…
If you’re reading this elsewhere, it’s from www.thewayoftheweb.net by Dan Thornton…
Had a really good day in London, and met some cool new people, both from within Bauer Media and externally. Hopefully I’ll have plenty of reasons to write about them all shortly!
I spotted a number of sites mentioning Backtype as I was catching up on my RSS feeds on the train home. It’s a fairly elegant way of keeping track of the comments you leave on other websites and blogs – something I tried doing via Delicious, but always failed to keep track of!
If you’re interested, you can keep tabs on me at Backtype.com/DanThornton. The way it tracks comments is by tracking the url you leave – which covers most blogs and similar sites. I doubt there are any Dan Thornton/BadgerGravling impersonators out there, but they’ll appear if they’re dropping my urls! I’ve looked at alternatives like Disqus, and coComment, but never quite saw enough value to invest the time and effort needed. Backtype is far quicker and simpler, and may well encourage me to re-investigate some of the alternatives, depending on what happens – although Friendfeed etc also give a home to comments and conversation about blog spots.
Now the predicition. I’ve been prompted to pick some of the things I think will emerge next on the web (and I’m always happy to also spout my ideas unprompted!). I’ve often made the obvious observations around mobile and smartphones, and the fact that Twitter and microblogging are being adopted by brands, enterprise, celebrities and the mainstream. But the third prediction is one that surprised me a little, the first time it launched out of my mouth!
Twitter has a fair way to go to become really mainstream, but the next site/application to follow it, in my opinion, will be Seesmic. Most people in the tech bubble will have heard of it and web celeb founder Loic le Meur. But, like many emerging sites and applications, it’s taken a little time for the value of the service to become apparent.
For the unitiated, it’s a tool for video conversations by individuals, enabling responses to be threaded into coherence. Which means it overcomes the downside of streaming your life via webcam 24/7 – the dull bits. It’s already popular with some people withing social media – like top journalism lecturer/social media/multimedia person Paul Bradshaw – but now it’s also being used by mainstream media. The BBC has now joined the Washington Post in using the service, as written about by Loic today, and not only have they outlined how it will be used in their first video, but they’re already gaining responses to their first conversation about the financial crisis.
Now listen up, journalist people. Not only can you get a response from the more engaged members of society without having to do ‘voxpops‘ in the local town centre in the pouring rain – but now they’ll even video themselves! See the benefit now?