TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Offline example of social media marketing by the local Chinese takeaway

February 24th, 2009 · Comments

Back in November 2007, I wrote about a new Chinese takeaway restaurant in Peterborough which was doing a great job of making an impression by engaging with it’s consumers.
Kung Fu Kitchen explained its belief in a letter sent out with vouchers and other goodies, and then followed up meal deliveries to check everything was OK [...]

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Tags: social media marketing