TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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A Friday lunch inspired plea

October 2nd, 2009 · Comments

Trying to arrange lunch with the wonderful @angusfarquhar today at short notice somehow managed to involve the use of Twitter, GTalk,  and our mobiles simultaneously in a great example of male geeks communicating in three mediums but still struggling to decide a location and time effectively.
But eventually we finally managed to make it to TheBreakfastClubSoho, [...]

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Tags: Uncategorized

Gadgets aren’t important, but tools are

December 7th, 2008 · Comments

I’ve just been reflecting on a weekend visit by my parents. I’ve been lucky enough to always have a good relationship with them, especially as they’ve always had a particularly youthful taste in music and films, which means we’ve always had some common ground, and we always have a new band or film to recommend [...]

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Tags: Digital Culture

Breaking the habit of broadcast media

October 21st, 2008 · Comments

It’s only when you try and break a long held habit that you realise how much we’re all influenced by the way we’ve always done things. Since starting my efforts to cut down and stop smoking, I’ve managed to get to the point where I only have the occasional cigarette once the family has gone [...]

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Tags: Digital Culture · Digital Publishing · social media marketing

Sometimes it’s best just to step back…

September 4th, 2008 · Comments

I actually intended to write a post about Digg today, and got halfway through it, when I realised that it would actually benefit from a bit more thought, research and polishing.
It comes on top of a few days which have seen several plans need to be adapted or comprimised, and several challenges. And it’s reminded [...]

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Tags: social media marketing