TheWayoftheWeb

Despite the constant call for companies to engage in customer service via social media, it’s rare anyone points out that the people running the social platforms are generally a bit rubbish at servicing customers themselves…
John Batelle writes about the challenge Google faces with the Nexus One – in that it’s not a company geared for [...]

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I recently noticed several missed calls on my mobile from a number I didn’t recognise, so decided to Google it in a spare moment, and discovered that it’s a well known nuisance cold caller, LBM Marketing.  Luckily there’s a page with plenty of information with what you can do if you’re called by them: ‘LBM [...]

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It seems that there are two ways to deal with the negativity of your customers, readers, and colleagues…
One way, is to ignore it, or to censor it. Pretend it isn’t happening and try and turn away. Dave Cushman’s post about BT sums up how well that normally works, here…
The other way, which is most likely [...]

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