TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Is your online identity in your control?

July 23rd, 2008 · Comments

This post was inspired by a request by an individual to be removed from the voting on The Rock Stars of Web 2.0 list on Ditto.
We quickly complied and I want to make it absolutely clear that there’s no malice or irritation at someone wishing to be removed. If it had been an article of [...]

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Tags: community · social networks

A step towards furthering The Long Tail

October 22nd, 2007 · Comments

As I said previously, the excellent Long Tail theory implies how major media companies will continue to co-exist with the long tail of prosumers, but doesn’t justify their continued existence.
That posed me with enough of a problem to email the author (and Wired Editor-in-Chief) Chris Anderson, who inspired me to continue with a thoughtful response. [...]

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Tags: business · journalism