TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Reading Gladwell’s Outliers and Cushman’s Networks

February 9th, 2009 · Comments

I’ve been working my way through a backlog of books, and finally moved onto Malcolm Gladwell’s Outliers: The Story of Success, which is a look at those people who stand out for their achievements, whether online or in the sporting world, for example.
He explores the possible reasons that contribute to such success – for example, [...]

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Tags: Uncategorized

Home, online, and freshly inspired…

November 11th, 2008 · Comments

Well, you’ll be glad to know I’m home and back online after my break, despite the fun on flying back to the UK during some strong winds – I’m sure at one point the plane was trying to land sideways!
I had a really good time introducing my son to his extended family, and having my [...]

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Tags: Blogging

Someone Really Simple Being Syndicated.

August 29th, 2008 · Comments

While the chaps over at Friendfeed might be proposing we augment RSS with Simple Update Protocol, there’s  a slightly more basic (from my side) bit of syndicated going on, which I’m calling ‘SRSBS’ (Someone Really Simple Being Syndicated).
What this means is that I’m now one of the bloggers being syndicated onto the Socially Minded group [...]

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Tags: Blogging

Interesting questions for marketing

August 11th, 2008 · Comments

My Bauer Media colleague Dave Cushman has raised some interesting questions in an excellent blog post: 17 lessons for the new marketing.
Hopefully he’ll forgive me for pointing out that as an ex sub-editor and production editor, blogging has had an effect on his spelling! Unless assetts is a clever pun!
He raises important questions about the [...]

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Tags: marketing