TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Will customer service come to social media?

January 12th, 2010 · Comments

Despite the constant call for companies to engage in customer service via social media, it’s rare anyone points out that the people running the social platforms are generally a bit rubbish at servicing customers themselves…
John Batelle writes about the challenge Google faces with the Nexus One – in that it’s not a company geared for [...]

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Tags: 887 · customer service · social networks

Hi Newspapers – can I join the party?

December 4th, 2009 · Comments

Having spent a long time looking at, reading about, and experiencing firsthand the changes happening to print and digital mainstream media publishing, it’s a bit of a shock to find out I’ve gone down completely the wrong path.
Until now, I was siding with the view that complaining about Google ‘stealing’ the news and sending worthless [...]

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Tags: Digital Publishing · newspapers

Off to London Twestival tonight… And Google’s news masterstroke

September 10th, 2009 · Comments

And then I’m spending a long weekend concentrating on my family, so don’t expect many updates until Monday…
Details of London Twestival 2009.
And in the meantime, two things have caught my attention:
 
One is the fact that the Government’s quoted figure of 7 million illegal file sharers seems to have been revealed as being spun out of [...]

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Tags: Digital Publishing

Still room for improvement in Google Reader

August 21st, 2009 · Comments

A lot of people have commented on the new social features which have been released for Google’s RSS Reader – and most of them have been pretty positive.
Recent changes have included showing more information on who likes and shares posts, and being able to connect with more people who have interested with content you like. [...]

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Tags: rss