TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Are efforts to get boys reading more barking up the wrong dead tree?

January 8th, 2009 · Comments

As a relatively new father, I’ve suddenly become far more interested in the educational merit of the transition from dead-tree print to digital,  in addition to the implications for journalism and marketing.
So I paid a little bit of attention to the Oxford University Press launching a range of ‘computer-esque books to encourage boys to read‘. [...]

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Tags: Digital Culture

Video games are good for you. Honest

February 8th, 2007 · Comments

Despite illness and the obvious panic that only the English can have at the sight of an inch of snow, I’ve managed to battle into work to find some cheery news awaiting me.
A U.S. study is claiming that action video games are good for you. And in a way most people wouldn’t have predicted. [...]

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Tags: Uncategorized