Web Producer vacancy on major motorcycling website

There’s a vacancy for a Web Producer role on top motorcycle website www.motorcyclenews.com. (Disclosure: I work for the publisher of the website, and work with them on Community Marketing).

It’s great for anyone who has a love of motorcycles as well as a love of working with websites and digital technology. And now for the corporate speak bit:

“You’ll get to write, edit and publish content viewed by the biggest audience in motorcycling as well as learning how to create, edit and produce multimedia content.
You’ll be bursting with new ideas to drive people to the website and ways to market the website throughout the internet,
whether it’s on social networking sites, video sites, or  an entirely new way to reach more motorcyclists.
You’ll also have the opportunity to contribute to the print edition, travel to bike launches and events in the UK and abroad, and even take your motorcycle licence and test the latest bikes.
Writing or blogging skills are essential and previous experience in website production is preferable, as is a love of all
things motorcycling .
The position is based in Peterborough, UK. To apply, please email your CV and any examples of previous work to
angus.farquhar at bauerconsumer.co.uk.”

And if you want the inside info on what it’s like, you can always message me, because my previous role was as Web Producer for Motorcycle News!

MCN ad mistake: When keyword advertising goes bad.

I’ve said before that I try and stay away from blogging too much about my day job, as I want my opinions to be clearly independent from Emap/MCN, and I also don’t want to post anything that seems like advertising.

But sometimes I can’t avoid it, particularly when I came in to work today to find MCN’s site on the front page of The Register.

It’s the inherent danger of serving ads via keywords, and it’s hard to avoid. All you can really do is react as soon as it happens.

MCN ad mistake: When keyword advertising goes bad.

I’ve said before that I try and stay away from blogging too much about my day job, as I want my opinions to be clearly independent from Emap/MCN, and I also don’t want to post anything that seems like advertising.

But sometimes I can’t avoid it, particularly when i came in to work today to find MCN’s site on the front page of The Register.

It’s the inherent danger of serving ads via keywords, and it’s hard to avoid. All you can really do is react as soon as it happens.

Work and blogging – Like oil and water…

Normally I try and avoid blogging about my job. There are numerous reasons, but the main ones are that when things are going well it’ll come across like an advert, and when things go badly it’ll come across like a whinge.

But I’m making an exception today. We’re looking for someone to join the team on Motor Cycle News and www.motorcyclenews.com, as a Junior Web Producer. You’ll be part of my team, doing everything from plugging our stories on social networking sites to editing video, along with dealing with technical problems, publishing stories, and learning about every aspect of running the largest motorcycle website in the world, along with working on the biggest selling motorcycle weekly in the world.

You don’t have to be a huge bike fan, but you do need to willing to learn. You also need to be a bit web savvy, and know your way around blogs, the main social networking sites, and have plenty of ideas for how we can build and develop the website, along with other digital projects.

I should be posting again with a full job spec, but in the meantime I thought I’d give my loyal readers a quick heads up! If you are interesed in finding out more or applying, then just email daniel dot thornton at emap dot com.

Normal service will be resumed tomorrow….