Two items appearing in my Google Reader subscriptions almost led to me exclaiming WTF? on a crowded Monday morning commuter train. (Post now updated due to more info – see below)
First up was the strange experience of seeing Michael Arrington and Techcrunch complain about someone posting a video of the Crunchpad which ‘was not a [...]
Techcrunch and Microsoft: Two WTF? moments…
June 15th, 2009 · Comments
Tags: Digital Culture
The Xbox could rule the living room with bundled internet access
February 14th, 2009 · Comments
Since I questioned Microsoft’s change in marketing strategy for the Xbox, I’ve been thinking about positive suggestions for boosting the market share of the Xbox 360. And I think I’ve got a good one, although it might be bit odd – as always I’m hoping your comments will aid my thinking.
The idea came to me [...]
Has Microsoft made a major marketing mistake?
November 21st, 2008 · Comments
I downloaded the new Xbox Live Experience and Dashboard for my Xbox 360 last night, and while the functionality is taking a little bit of time to adjust to, I’ve already decided I don’t like a major part of the strategy. And more importantly, it may be a big mistake for Microsoft.
Everyone in the world [...]
Tags: Digital Culture
A market crying out to engage your brand?
October 18th, 2007 · Comments
Last weekend my willpower collapsed and I bought Xbox 360 blockbuster Halo 3. I’d tried to resist, but when 31 friends are online, and 30 are playing one game, it’s near impossible to hold out.
On Sunday evening, over 900,000 players were online, and numbers have topped 1 million. That’s people online at any one time, [...]
