TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Over 1000 interesting predictions for 2009

December 22nd, 2008 · Comments

As the year draws to a close, the thoughts of almost every blogger turn to making their predictions for 2009, and whether they were proved right in 2008.
But, rather than indulging myself in making some educated guesses, here’s one really good list of predictions on social media and content marketing at Junta 42, including some [...]

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Tags: Digital Culture

Thoughts on the Online Community Building Manifesto

December 18th, 2008 · Comments

Despite a very kind email from the author, Rich Millington, I’ve been a bit remiss in not posting about his Online Community Building Manifesto (link to the PDF). (As a bonus, he’s also on Twitter).
It’s a call to change the way we think about online communities, and one that’s shared by a few people, myself [...]

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Tags: community · social media marketing