TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

TheWayoftheWeb header image 4

Online collaboration isn’t always an easy option…

August 13th, 2008 · Comments

There’s a tendency to look at User Generated Content and online collaboration as an easy way to create content, products and services without some of the hassles of a traditional business.
And it’s easy to understand why: No ground rent, no equipment or infrastructure costs, no limitations on who can be involved etc. And no need [...]

[Read more →]

Tags: social networks

Summing up IT projects in pictures

February 15th, 2007 · Comments

addthis_url = ‘http%3A%2F%2Fthewayoftheweb.net%2F2007%2F02%2Fsumming-up-it-projects-in-pictures%2F’;
addthis_title = ‘Summing+up+IT+projects+in+pictures’;
addthis_pub = ”;

[Read more →]

Tags: Uncategorized

The ‘Mob’ mentality of the Media

January 15th, 2007 · Comments

I get the impression many of my print, and even some web-based, colleagues are feeling like Tony Soprano at the moment. I don’t mean they’re beating up rivals and taking money from running strip clubs (most media types contribute to the lapdancing industry, rather than withdrawing anything). I’m referring to the feeling that Tony [...]

[Read more →]

Tags: Uncategorized