A recent spam attack on Twitter was entirely based around spreading a link with the words ‘Don’t click this’ – which of course, plenty of people did.
It led quite a lot of people to ask why anyone would click on a link which says ‘Don’t Click This’.
And that reminded me of a programme by Derren [...]
Why we fall for ‘Don’t Click This’
February 15th, 2009 · Comments
Thoughts on the Online Community Building Manifesto
December 18th, 2008 · Comments
Despite a very kind email from the author, Rich Millington, I’ve been a bit remiss in not posting about his Online Community Building Manifesto (link to the PDF). (As a bonus, he’s also on Twitter).
It’s a call to change the way we think about online communities, and one that’s shared by a few people, myself [...]
Tags: community · social media marketing
