TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Why Mark Zuckerberg is right to dismiss Facebook users

March 23rd, 2009 · Comments

As a specialist in online communities and social media, it may seem a little strange that I would suggest Mark Zuckerberg is right to ignore the complaints of Facebook users over the recent changes to the social network, but stick with me on this one.
The story so far:
Facebook releases a redesign which shows more of [...]

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Tags: Uncategorized · business · social networks

Santa’s sleigh redesigned by top car designers…

December 17th, 2008 · Comments

I had to blow the trumpet of one of the magazines I work with for Bauer Media.
Car Magazine decided to lighten the mood a bit for Christmas by asking car firms if they’d have a go at updating Santa’s transport – and Nissan, Ford, Rolls Royce and Bentley all responded… So Car have made the [...]

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Tags: Funny

‘The Supermarket effect’, and how to minimise it…

November 18th, 2008 · Comments

I’ve coined the term ‘the supermarket effect’ in conversation and in passing, and never really publicly defined it. So for future reference:
The Supermarket Effect: The initial response to a new layout to a website, which echoes your first reaction to a supermarket changing it’s layout; ‘Oh, for crying out loud, where have they put the [...]

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Tags: community

If you want a busy homepage, let your users organise it

May 24th, 2008 · Comments

My interest in web design is generally based on usability and accessibility, due to the fact I’m not the most artistic person in the world. I can appreciate attractive designs, but there are far better people than me in the world at creating them.
But something has struck me that I think could be a good [...]

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Tags: Uncategorized