TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Breaking the habit of broadcast media

October 21st, 2008 · Comments

It’s only when you try and break a long held habit that you realise how much we’re all influenced by the way we’ve always done things. Since starting my efforts to cut down and stop smoking, I’ve managed to get to the point where I only have the occasional cigarette once the family has gone [...]

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Tags: Digital Culture · Digital Publishing · social media marketing

Consumers and bosses…

June 12th, 2008 · Comments

Apologies for the slightly cryptic and unexplored post yesterday – a reminder that sometimes an idea needs a bit more fleshing out before clicking the Publish button!
What was foremost in my mind is something that is vitally important to my current role, and social media/community as a whole. And that’s the fact that, despite the [...]

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Tags: business · social media marketing