I have to admit that as a non-coffee drinker, I’m pretty addicted to caffeinated soft drinks. To the point where I’ve just shocked myself by working out that, in conjunction with my partner, we spend about £957 per year just on Coke or Pepsi! The fact that I can happily switch between the two main [...]
How Coke and Pepsi are wasting their online strategy
November 28th, 2008 · Comments
Tags: Uncategorized · social media marketing
A ranting return from reality
June 22nd, 2008 · Comments
I’ve had a bit of an unintended break from blogging, despite my best intentions. But even though alcohol and pretending to be a tourist in London hit my productivity, I didn’t escape social media entirely. Main because I spent the week with a very good friend I hadn’t seen in 10 years, having lost touch [...]
Tags: usability
You can’t control communities – but you should inspire them
June 10th, 2008 · Comments
I went to an interesting discussion group today – unfortunately I arrived late, so I’m not sure how much I can disclose, and I also missed all the introductions.
But there were a range of people in positions of authority for digital products, services and communities from a range of institutions, both commercial and governmental.
And what [...]
Tags: community

