TheWayoftheWeb

I’ve finally had a chance to sit down and read Tom Chapman’s study of Social Network Marketing, Engagement Marketing and Brands, which specifically looks at marketing on Facebook and Myspace from the perspectives of both social network users, and brand executives from the likes of innocent drinks and BBC Radio 1.
It’s quite unusual to see [...]

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Two months ago, my colleague David Cushman and I started compiling a list of ‘Web 2.0 rock stars‘. It was partly a bit of fun, but also to see if it might bring some attention to www.ditto.net (disclosure: Both David and I work at Bauer Media, who own Ditto, and know/work with the Ditto team). [...]

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Because ‘The Rock Stars of Web 2.0‘ list on Ditto.net certainly seems to think so! (Disclaimer – I work for Bauer Media, who created Ditto, and help with some marketing…)
At the moment, Clay Shirky tops the list, followed by Doc Searls, Stowe Boyd and Wayne Sutton. The top female web 2.0 celebrity on the list [...]

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I’ve posted in preparation long enough – you can now vote for the people you rate as the true rock stars of Web 2.0.
How you define a web rock star is entirely up to you – which is the fun bit. This isn’t a list defined by a company, magazine, or website – it’s purely [...]

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