TheWayoftheWeb

The digital convergence of media, entertainment, marketing and PR

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Court allows Viacom to invade privacy of Youtube viewers

July 3rd, 2008 · Comments

Due to the litigation case between Viacom and Google, a federal court has ordered Google to produce:
all data from the Logging database concerning each time a YouTube video has been viewed on the YouTube website or through embedding on a third-party website
Time to boycott any Viacom products? Read more details on how this erroneously ignores [...]

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Unsettling and unsubstantiated Last.fm rumour

March 2nd, 2007 · Comments

Viacom execs are looking to buy last.fm for $450 million, in an unsubstantiated rumour story published on dealbreaker.com
As commented on before, Last.fm had recently signed a deal for content from Warner, so was, perhaps, preparing for something like this?
I’ll be keeping a close eye on this story, as although I don’t often use the last.fm [...]

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Time to embace new media outlets?

February 21st, 2007 · Comments

First Warner’s decided to sign up with Last.fm, and now Viacom has signed a content licensing deal with Joost.
Meanwhile the UK Government has rejected a ban on Digital Rights Management (DRM), but has acknowledged that DRM might infringe consumer rights.
And James Blacks’ internet TV experiment, www.ansathat.com is entering a new phase, with the findings that [...]

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More convergence for online entertainment

February 13th, 2007 · Comments

It seems like there’s a new story about media converging every day at the moment. Actually, it seems more like 20 per day. And most are offering something of interest.

StumbleUpon Video on the Ninteno Wii (Techcrunch): A good move for StumbleUpon to get word of mouth and entice all the owners of the new Nintendo [...]

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