TheWayoftheWeb

A recent study by Purewire revealed that only around 20% of Twitter users are contributing to the service, with 80% having fewer than 10 followers, and 37.1% having no tweets – leading Techcrunch to suppose most people on Twitter are sheep.
Meanwhile the New York Times reports the shocking discovery that bloggers who assume it’s an [...]

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As a relatively new father, I’ve suddenly become far more interested in the educational merit of the transition from dead-tree print to digital,  in addition to the implications for journalism and marketing.
So I paid a little bit of attention to the Oxford University Press launching a range of ‘computer-esque books to encourage boys to read‘. [...]

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I’m not a huge fan of ‘Black Hat’ SEO (i.e. bending the rules, or breaking them to game SEO), but I do like to be aware of what goes on. And a recent discussion on ‘Black Hole SEO’ struck a chord with me outside of simple search engine optimisation, so I thought it was worth [...]

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There’s a tendency to look at User Generated Content and online collaboration as an easy way to create content, products and services without some of the hassles of a traditional business.
And it’s easy to understand why: No ground rent, no equipment or infrastructure costs, no limitations on who can be involved etc. And no need [...]

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