With the constant demands of content creation and digital marketing, plus an ever-increasing list of clients and commitments, I’m constantly looking at ways to be more efficient and effective in what I’m doing. But sometimes it can be a bit of a struggle as as someone still building up to an established business, and Monday’s are the trickiest day of the week as I try and get back up to speed after two days of spending more time with my family and less online.
So to keep things going on a Monday, I’m toying with regular #marketingmusicmondays – music is pretty important to me, and there’s even a song which already encapsulates my brand marketing for everything I do.
Oh, and I picked the title for the sake of alliteration, but hopefully they might get you kickstarted on a Monday if you’re a writer, blogger, small business owner etc as well…
So what’s the first song?
It’s Pearl Jam with a song which sums up in it’s title what we should really be trying to build with any business or marketing – even if we can never probably truly achieve it. But we don’t have to actually reach a ‘State of Love and Trust’ – we just have to be on the journey to ensure that our business or marketing plan is heading in the right direction and probably achieving a lot of our goals for building communities and engagement on the way!

You know this song was written for a very cheesy 90’s movie ‘Singles’ which Eddie and the rest of the band star in along with some other Seattle bands of the time.
Pretty cheesy movie, but worth a watch if you’re into that music 😛
That was me btw, curse these infinite number of Twitter accts!
lol – I did indeed know that, and even have a copy of Singles on DVD, and the soundtrack on CD! It also features one of my other favourites by The Screaming Trees…
The other album of the time besides all the Pearl Jam releases was the Temple of the Dog album, which also features members of Soundgarden, and was done as a tribute to Andrew Wood, the former lead singer of Mother Love Bone, who died of a drug overdose if I remember correctly…